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The Wool Lab Themes

Active Reset

Body, breath and balance, Active Reset returns to the rhythm of movement and connection. Celebrate the Merino wool fibre’s natural capabilities from breathability, moisture-wicking, temperature regulation and more, to discover fabrics and yarns for movement-centred design that supports holistic performance.
Fashion

Tod’s and Woolmark unite for a second collection centred on tradition, tailoring and Australian Merino wool

Tod’s and Woolmark unite for a second collection centred tradition, tailoring and Australian wool.
Performance

Ciele Athletics Levels Up Winter Gear with Merino Wool Base-Layers and Beanies

Ciele Athletics debuts Woolmark-certified Merino wool collection with base-layers, beanies and winter gear built for runners and adventurers. 
Woolmark+ Impact Program

Landscape Rehydration demonstration at Tidbinbilla Station

Woolmark+ Impact Program

Landscape Rehydration Communities of Practice

Woolmark+ Impact Program

Shade, Shelter, Fodder

Woolmark+ Impact Program

Reconnecting the Midlands

Woolmark+ Impact Program

TTNM

Woolmark+ Impact Program

Non-Chemical Flystrike Control

Performance

メリノウールとテニス：​ ヴィーナス・ウィリアムズが​ 全米オープンでメリノウールを初披露​

テニス界のアイコン、ヴィーナス・ウィリアムズが2025年8月末に開催されました、全米オープン大会でメリノウール製のテニスウェアを着用して試合に挑みました。 LUAR x Woolmark企画は、機能性とファッション性を兼ね合わせて、テニス界で最も愛される選手の一人と長く愛されてきた天然繊維が出会うパフォーマンスウェアが実現されました。
Fashion

PORTS and Woolmark craft the ‘Wanderer Wool Wardrobe’ celebrating traceable Merino wool

PORTS and Woolmark launch the Wanderer Wool Wardrobe collection of Superfine Merino wool garments, celebrating traceability and excellence.
24 8月 2025
Newsroom

Venus Williams debuts custom LUAR x Woolmark Merino Wool performance kit at the 2025 US Open

24 8月 2025
Tennis icon Venus Williams made her US Open return in a groundbreaking Merino wool performance kit designed by LUAR in partnership with Woolmark. The collaboration brings together high fashion, elite sport, and natural performance innovation to challenge conventional expectations of both tenniswear and wool.